Is Your Team Prepared?

It's a new media age and there is more to it than ever before. Long gone are the days of a single hometown newspaper covering one game a week. Today we have the Internet, radio, TV and newspapers, not to mention blogs, Facebook and Twitter as well as all sorts of online sports sites.

Coaches are more accessible than ever, too. How you respond to the media, what you look like and how you act definitely are being noticed. That means you need to make sure you're saying things the right way. You need to make the media work for you and the athletes who play for you.